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RealTime Market Size, Share 2022
Real-time marketing is marketing performed "on-the-fly" to determine an appropriate or optimal approach to a particular customer at a particular time and place. It is a form of market research inbound marketing that seeks the most appropriate offer for a given customer sales opportunity, reversing the traditional outbound marketing (or interruption marketing) which aims to acquire appropriate customers for a given 'pre-defined' offer. The dynamic 'just-in-time' decision making behind a real-time offer aims to exploit a given customer interaction defined by web-site clicks or verbal contact centre conversation.
This report contains market size and forecasts of Real-Time Marketing Software in Global, including the following market information:
Global Real-Time Marketing Software Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Real-Time Marketing Software market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Cloud-Based Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Real-Time Marketing Software include IBM, Oracle, Pegasystems, SAP SE, Salesforce.com, Darwin Pricing, Pega and Pinpoint Systems, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
We surveyed the Real-Time Marketing Software companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Real-Time Marketing Software Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Real-Time Marketing Software Market Segment Percentages, by Type, 2021 (%)
Cloud-Based
On-premises
Global Real-Time Marketing Software Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Real-Time Marketing Software Market Segment Percentages, by Application, 2021 (%)
BFSI
IT and Telecom
Healthcare
Retail
Media and Entertainment
Manufacturing
Others
Global Real-Time Marketing Software Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Real-Time Marketing Software Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Real-Time Marketing Software revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Real-Time Marketing Software revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
IBM
Oracle
Pegasystems
SAP SE
Salesforce.com
Darwin Pricing
Pega
Pinpoint Systems
Report Attributes |
Report Details |
Report Title |
Real-Time Marketing Software Market - Global Outlook and Forecast 2022-2028 |
Historical Year |
2018 to 2022 (Data from 2010 can be provided as per availability) |
Base Year |
2021 |
Forecast Year |
2029 |
Number of Pages |
67 Pages |
Customization Available |
Yes, the report can be customized as per your need. |
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Real-Time Marketing Software Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Real-Time Marketing Software Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Real-Time Marketing Software Overall Market Size
2.1 Global Real-Time Marketing Software Market Size: 2021 VS 2028
2.2 Global Real-Time Marketing Software Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Real-Time Marketing Software Players in Global Market
3.2 Top Global Real-Time Marketing Software Companies Ranked by Revenue
3.3 Global Real-Time Marketing Software Revenue by Companies
3.4 Top 3 and Top 5 Real-Time Marketing Software Companies in Global Market, by Revenue in 2021
3.5 Global Companies Real-Time Marketing Software Product Type
3.6 Tier 1, Tier 2 and Tier 3 Real-Time Marketing Software Players in Global Market
3.6.1 List of Global Tier 1 Real-Time Marketing Software Companies
3.6.2 List of Global Tier 2 and Tier 3 Real-Time Marketing Software Companies
4 Market Sights by Product
4.1 Overview
4.1.1 by Type - Global Real-Time Marketing Software Market Size Markets, 2021 & 2028
4.1.2 Cloud-Based
4.1.3 On-premises
4.2 By Type - Global Real-Time Marketing Software Revenue & Forecasts
4.2.1 By Type - Global Real-Time Marketing Software Revenue, 2017-2022
4.2.2 By Type - Global Real-Time Marketing Software Revenue, 2023-2028
4.2.3 By Type - Global Real-Time Marketing Software Revenue Market Share, 2017-2028
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Real-Time Marketing Software Market Size, 2021 & 2028
5.1.2 BFSI
5.1.3 IT and Telecom
5.1.4 Healthcare
5.1.5 Retail
5.1.6 Media and Entertainment
5.1.7 Manufacturing
5.1.8 Others
5.2 By Application - Global Real-Time Marketing Software Revenue & Forecasts
5.2.1 By Application - Global Real-Time Marketing Software Revenue, 2017-2022
5.2.2 By Application - Global Real-Time Marketing Software Revenue, 2023-2028
5.2.3 By Application - Global Real-Time Marketing Software Revenue Market Share, 2017-2028
6 Sights by Region
6.1 By Region - Global Real-Time Marketing Software Market Size, 2021 & 2028
6.2 By Region - Global Real-Time Marketing Software Revenue & Forecasts
6.2.1 By Region - Global Real-Time Marketing Software Revenue, 2017-2022
6.2.2 By Region - Global Real-Time Marketing Software Revenue, 2023-2028
6.2.3 By Region - Global Real-Time Marketing Software Revenue Market Share, 2017-2028
6.3 North America
6.3.1 By Country - North America Real-Time Marketing Software Revenue, 2017-2028
6.3.2 US Real-Time Marketing Software Market Size, 2017-2028
6.3.3 Canada Real-Time Marketing Software Market Size, 2017-2028
6.3.4 Mexico Real-Time Marketing Software Market Size, 2017-2028
6.4 Europe
6.4.1 By Country - Europe Real-Time Marketing Software Revenue, 2017-2028
6.4.2 Germany Real-Time Marketing Software Market Size, 2017-2028
6.4.3 France Real-Time Marketing Software Market Size, 2017-2028
6.4.4 U.K. Real-Time Marketing Software Market Size, 2017-2028
6.4.5 Italy Real-Time Marketing Software Market Size, 2017-2028
6.4.6 Russia Real-Time Marketing Software Market Size, 2017-2028
6.4.7 Nordic Countries Real-Time Marketing Software Market Size, 2017-2028
6.4.8 Benelux Real-Time Marketing Software Market Size, 2017-2028
6.5 Asia
6.5.1 By Region - Asia Real-Time Marketing Software Revenue, 2017-2028
6.5.2 China Real-Time Marketing Software Market Size, 2017-2028
6.5.3 Japan Real-Time Marketing Software Market Size, 2017-2028
6.5.4 South Korea Real-Time Marketing Software Market Size, 2017-2028
6.5.5 Southeast Asia Real-Time Marketing Software Market Size, 2017-2028
6.5.6 India Real-Time Marketing Software Market Size, 2017-2028
6.6 South America
6.6.1 By Country - South America Real-Time Marketing Software Revenue, 2017-2028
6.6.2 Brazil Real-Time Marketing Software Market Size, 2017-2028
6.6.3 Argentina Real-Time Marketing Software Market Size, 2017-2028
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Real-Time Marketing Software Revenue, 2017-2028
6.7.2 Turkey Real-Time Marketing Software Market Size, 2017-2028
6.7.3 Israel Real-Time Marketing Software Market Size, 2017-2028
6.7.4 Saudi Arabia Real-Time Marketing Software Market Size, 2017-2028
6.7.5 UAE Real-Time Marketing Software Market Size, 2017-2028
7 Players Profiles
7.1 IBM
7.1.1 IBM Corporate Summary
7.1.2 IBM Business Overview
7.1.3 IBM Real-Time Marketing Software Major Product Offerings
7.1.4 IBM Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.1.5 IBM Key News
7.2 Oracle
7.2.1 Oracle Corporate Summary
7.2.2 Oracle Business Overview
7.2.3 Oracle Real-Time Marketing Software Major Product Offerings
7.2.4 Oracle Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.2.5 Oracle Key News
7.3 Pegasystems
7.3.1 Pegasystems Corporate Summary
7.3.2 Pegasystems Business Overview
7.3.3 Pegasystems Real-Time Marketing Software Major Product Offerings
7.3.4 Pegasystems Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.3.5 Pegasystems Key News
7.4 SAP SE
7.4.1 SAP SE Corporate Summary
7.4.2 SAP SE Business Overview
7.4.3 SAP SE Real-Time Marketing Software Major Product Offerings
7.4.4 SAP SE Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.4.5 SAP SE Key News
7.5 Salesforce.com
7.5.1 Salesforce.com Corporate Summary
7.5.2 Salesforce.com Business Overview
7.5.3 Salesforce.com Real-Time Marketing Software Major Product Offerings
7.5.4 Salesforce.com Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.5.5 Salesforce.com Key News
7.6 Darwin Pricing
7.6.1 Darwin Pricing Corporate Summary
7.6.2 Darwin Pricing Business Overview
7.6.3 Darwin Pricing Real-Time Marketing Software Major Product Offerings
7.6.4 Darwin Pricing Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.6.5 Darwin Pricing Key News
7.7 Pega
7.7.1 Pega Corporate Summary
7.7.2 Pega Business Overview
7.7.3 Pega Real-Time Marketing Software Major Product Offerings
7.7.4 Pega Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.7.5 Pega Key News
7.8 Pinpoint Systems
7.8.1 Pinpoint Systems Corporate Summary
7.8.2 Pinpoint Systems Business Overview
7.8.3 Pinpoint Systems Real-Time Marketing Software Major Product Offerings
7.8.4 Pinpoint Systems Real-Time Marketing Software Revenue in Global Market (2017-2022)
7.8.5 Pinpoint Systems Key News
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Real-Time Marketing Software Market Opportunities & Trends in Global Market
Table 2. Real-Time Marketing Software Market Drivers in Global Market
Table 3. Real-Time Marketing Software Market Restraints in Global Market
Table 4. Key Players of Real-Time Marketing Software in Global Market
Table 5. Top Real-Time Marketing Software Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Real-Time Marketing Software Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Real-Time Marketing Software Revenue Share by Companies, 2017-2022
Table 8. Global Companies Real-Time Marketing Software Product Type
Table 9. List of Global Tier 1 Real-Time Marketing Software Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Real-Time Marketing Software Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type ? Global Real-Time Marketing Software Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Real-Time Marketing Software Revenue in Global (US$, Mn), 2017-2022
Table 13. By Type - Real-Time Marketing Software Revenue in Global (US$, Mn), 2023-2028
Table 14. By Application ? Global Real-Time Marketing Software Revenue, (US$, Mn), 2021 & 2028
Table 15. By Application - Real-Time Marketing Software Revenue in Global (US$, Mn), 2017-2022
Table 16. By Application - Real-Time Marketing Software Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region ? Global Real-Time Marketing Software Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Real-Time Marketing Software Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Real-Time Marketing Software Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Real-Time Marketing Software Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Real-Time Marketing Software Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Real-Time Marketing Software Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Real-Time Marketing Software Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Real-Time Marketing Software Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Real-Time Marketing Software Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Real-Time Marketing Software Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Real-Time Marketing Software Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Real-Time Marketing Software Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Real-Time Marketing Software Revenue, (US$, Mn), 2023-2028
Table 30. IBM Corporate Summary
Table 31. IBM Real-Time Marketing Software Product Offerings
Table 32. IBM Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 33. Oracle Corporate Summary
Table 34. Oracle Real-Time Marketing Software Product Offerings
Table 35. Oracle Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 36. Pegasystems Corporate Summary
Table 37. Pegasystems Real-Time Marketing Software Product Offerings
Table 38. Pegasystems Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 39. SAP SE Corporate Summary
Table 40. SAP SE Real-Time Marketing Software Product Offerings
Table 41. SAP SE Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 42. Salesforce.com Corporate Summary
Table 43. Salesforce.com Real-Time Marketing Software Product Offerings
Table 44. Salesforce.com Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 45. Darwin Pricing Corporate Summary
Table 46. Darwin Pricing Real-Time Marketing Software Product Offerings
Table 47. Darwin Pricing Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 48. Pega Corporate Summary
Table 49. Pega Real-Time Marketing Software Product Offerings
Table 50. Pega Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
Table 51. Pinpoint Systems Corporate Summary
Table 52. Pinpoint Systems Real-Time Marketing Software Product Offerings
Table 53. Pinpoint Systems Real-Time Marketing Software Revenue (US$, Mn), (2017-2022)
List of Figures
Figure 1. Real-Time Marketing Software Segment by Type in 2021
Figure 2. Real-Time Marketing Software Segment by Application in 2021
Figure 3. Global Real-Time Marketing Software Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Real-Time Marketing Software Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Real-Time Marketing Software Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Real-Time Marketing Software Revenue in 2021
Figure 8. By Type - Global Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 9. By Application - Global Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 10. By Region - Global Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 11. By Country - North America Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 12. US Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 16. Germany Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 17. France Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 24. China Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 28. India Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 30. Brazil Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Real-Time Marketing Software Revenue Market Share, 2017-2028
Figure 33. Turkey Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Real-Time Marketing Software Revenue, (US$, Mn), 2017-2028
Figure 37. IBM Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. Oracle Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Pegasystems Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. SAP SE Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. Salesforce.com Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. Darwin Pricing Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. Pega Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Pinpoint Systems Real-Time Marketing Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)