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Postpemic Era Augmented Virtual RealityHealthcare Market Size, Share 2022
Summary
The global and Chinese economies were hit hard in 2020, and the global GDP grew by 5.9% in 2021. Although the global growth prospects improved and there was a V-shaped rebound, this does not mean that the economy has really recovered to the level before the epidemic. The vast majority of countries are still in the stage of recovery after heavy damage and are far from achieving real recovery.
2022 is a year of continuous recovery. Global supply chain disturbance, geopolitical tension, energy price fluctuation, local labor shortage and rising raw material prices will affect the resilience of economic recovery. The International Monetary Fund (IMF) predicts that the world economy will grow by 4.4% in 2022, of which the U.S. economy will grow by about 4%. Driven by China and India, Asia is expected to become the fastest growing region in the world in 2022. However, China's economic growth has slowed down. The 2022 government work report shows that the expected target of economic growth is set at about 5.5%.
According to research, China has set a growth rate of about 5.5%, which not only focuses on the speed of economic growth, but also anchors the quality of economic development. Scientific and technological innovation, economic and social digitization and green development will be the long-term goals of China's economic development. It is expected that in 2022, major economies such as the United States, Europe and China will introduce more favorable policies to drive the development of switching power supply industry.
(Post-pandemic Era)-Global Augmented and Virtual Reality in Healthcare Market Segment Research Report 2022?, which aims to sort out the development status and trends of the Augmented and Virtual Reality in Healthcare industry at home and abroad, estimate the overall market scale of the Augmented and Virtual Reality in Healthcare industry and the market share of major countries, Augmented and Virtual Reality in Healthcare industry, and study and judge the downstream market demand of Augmented and Virtual Reality in Healthcare through systematic research, Analyze the competition pattern of Augmented and Virtual Reality in Healthcare, so as to help solve the pain points of various stakeholders in Augmented and Virtual Reality in Healthcare industry. This industry research report combines desktop research, qualitative interviews with insiders or experts and other methods to strive for the objectivity and integrity of conclusions and data.
Regional Segmentation (Value; Revenue, USD Million, 2018-2028) of Augmented and Virtual Reality in Healthcare Market by Research Include
USA
Europe
China
Japan
India
Korea
Southeast Asia
Competitive Analysis; Who are the Major Players in Augmented and Virtual Reality in Healthcare Market?
Google
Microsoft
DAQRI
Psious
Mindmaze
Firsthand Technology
Medical Realities
Atheer
Augmedix
Oculus
CAE Healthcare
Philips
3D Systems
VirtaMed
HTC
Siemens
Virtually Better
Major Type of Augmented and Virtual Reality in Healthcare Covered in Research report:
Augmented Reality in Healthcare Market
Virtual Reality in Healthcare Market
Application Segments Covered in Research Market
Hospitals, Clinics, and Surgical Centers
Research Organizations and Pharma Companies
Research and Diagnostics Laboratories
Government and Defense Institutions
For any other requirements, please feel free to contact us and we will provide you customized report.
| Report Attributes |
Report Details |
| Report Title |
(Post-pandemic Era)-Global Augmented and Virtual Reality in Healthcare Market Segment Research Report 2022 |
| Historical Year |
2018 to 2022 (Data from 2010 can be provided as per availability) |
| Base Year |
2021 |
| Forecast Year |
2029 |
| Number of Pages |
91 Pages |
| Customization Available |
Yes, the report can be customized as per your need. |
TABLE OF CONTENTS
Table of Contents
Global Augmented and Virtual Reality in Healthcare Market Segment Research Report 2022
1. Research Scope
2. Market Overview
2.1 Product Introduction, Application, Picture
2.2 Global Augmented and Virtual Reality in Healthcare Market by Value
2.2.1 Global Augmented and Virtual Reality in Healthcare Revenue by Type
2.2.2 Global Augmented and Virtual Reality in Healthcare Market by Value
2.3 Global Augmented and Virtual Reality in Healthcare Market by Sales
2.3.1 Global Augmented and Virtual Reality in Healthcare Sales by Type
2.3.2 Global Augmented and Virtual Reality in Healthcare Market by Sales
3. The Major Driver of Augmented and Virtual Reality in Healthcare Industry
3.1 Historical & Forecast Global Augmented and Virtual Reality in Healthcare Sales and Revenue (2018-2028)
3.2 Largest Application for Augmented and Virtual Reality in Healthcare (2018-2028)
3.3 The Major Downstream Company in China Market 2022
4. Global and Regional Augmented and Virtual Reality in Healthcare Market
4.1 Regional Market Size in Terms of Sales (2022 & 2028)
4.2 Regional Market Share in Terms of Revenue (2022 & 2028)
4.3 Concentration Ratio (CR5& CR10) of Augmented and Virtual Reality in Healthcare Market
4.4 Mergers & Acquisitions, Expansion Plans
5. US Augmented and Virtual Reality in Healthcare Sales (2018-2028)
5.1 Current and Estimated Sales Breakdown by Type (2018-2028)
5.2 Current and Estimated Sales Breakdown by Application (2018-2028)
5.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
5.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
6. Europe Augmented and Virtual Reality in Healthcare Sales (2018-2028)
6.1 Current and Estimated Sales Breakdown by Type (2018-2028)
6.2 Current and Estimated Sales Breakdown by Application (2018-2028)
6.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
6.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
7. China Augmented and Virtual Reality in Healthcare Sales (2018-2028)
7.1 Current and Estimated Sales Breakdown by Type (2018-2028)
7.2 Current and Estimated Sales Breakdown by Application (2018-2028)
7.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
7.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
8. Japan Augmented and Virtual Reality in Healthcare Sales (2018-2028)
8.1 Current and Estimated Sales Breakdown by Type (2018-2028)
8.2 Current and Estimated Sales Breakdown by Application (2018-2028)
8.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
8.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
9. India Augmented and Virtual Reality in Healthcare Sales (2018-2028)
9.1 Current and Estimated Sales Breakdown by Type (2018-2028)
9.2 Current and Estimated Sales Breakdown by Application (2018-2028)
9.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
9.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
10. Korea Augmented and Virtual Reality in Healthcare Sales (2018-2028)
10.1 Current and Estimated Sales Breakdown by Type (2018-2028)
10.2 Current and Estimated Sales Breakdown by Application (2018-2028)
10.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
10.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
11. Southeast Asia Augmented and Virtual Reality in Healthcare Sales (2018-2028)
11.1 Current and Estimated Sales Breakdown by Type (2018-2028)
11.2 Current and Estimated Sales Breakdown by Application (2018-2028)
11.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
11.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
12. South America Augmented and Virtual Reality in Healthcare Sales (2018-2028)
12.1 Current and Estimated Sales Breakdown by Type (2018-2028)
12.2 Current and Estimated Sales Breakdown by Application (2018-2028)
12.3 Current and Estimated Revenue Breakdown by Type (2018-2028)
12.4 Current and Estimated Revenue Breakdown by Application (2018-2028)
13. Global Augmented and Virtual Reality in Healthcare Average Price Trend
13.1 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in US (2018-2022)
13.2 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in Europe (2018-2022)
13.3 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in China (2018-2022)
13.4 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in Japan (2018-2022)
13.5 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in India (2018-2022)
13.6 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in Korea (2018-2022)
13.7 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in Southeast Asia (2018-2022)
13.8 Market Price for Each Type of Augmented and Virtual Reality in Healthcare in South America (2018-2022)
14. Industrial Chain (Impact of COVID-19)
14.1 Augmented and Virtual Reality in Healthcare Industrial Chain Analysis
14.2 Downstream
14.3 Impact of COVID-19
14.4 Post-pandemic Era
14.5 Technology Trends of Augmented and Virtual Reality in Healthcare
15. Augmented and Virtual Reality in Healthcare Competitive Landscape
15.1 Google
15.1.1 Google Company Profiles
15.1.2 Google Product Introduction
15.1.3 Google Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.1.4 Strategic initiatives
15.2 Microsoft
15.2.1 Microsoft Company Profiles
15.2.2 Microsoft Product Introduction
15.2.3 Microsoft Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.2.4 Strategic initiatives
15.3 DAQRI
15.3.1 DAQRI Company Profiles
15.3.2 DAQRI Product Introduction
15.3.3 DAQRI Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.3.4 Strategic initiatives
15.4 Psious
15.4.1 Psious Company Profiles
15.4.2 Psious Product Introduction
15.4.3 Psious Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.4.4 Strategic initiatives
15.5 Mindmaze
15.5.1 Mindmaze Company Profiles
15.5.2 Mindmaze Product Introduction
15.5.3 Mindmaze Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.5.4 Strategic initiatives
15.6 Firsthand Technology
15.6.1 Firsthand Technology Company Profiles
15.6.2 Firsthand Technology Product Introduction
15.6.3 Firsthand Technology Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.6.4 Strategic initiatives
15.7 Medical Realities
15.7.1 Medical Realities Company Profiles
15.7.2 Medical Realities Product Introduction
15.7.3 Medical Realities Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.7.4 Strategic initiatives
15.8 Atheer
15.8.1 Atheer Company Profiles
15.8.2 Atheer Product Introduction
15.8.3 Atheer Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.8.4 Strategic initiatives
15.9 Augmedix
15.9.1 Augmedix Company Profiles
15.9.2 Augmedix Product Introduction
15.9.3 Augmedix Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.9.4 Strategic initiatives
15.10 Oculus
15.10.1 Oculus Company Profiles
15.10.2 Oculus Product Introduction
15.10.3 Oculus Augmented and Virtual Reality in Healthcare Sales, Revenue (2018-2022)
15.10.4 Strategic initiatives
15.11 CAE Healthcare
15.12 Philips
15.13 3D Systems
15.14 VirtaMed
15.15 HTC
15.16 Siemens
15.17 Virtually Better
16. Conclusion
17. Methodology and Data Source
LIST OF TABLES & FIGURES
List of Tables and Figures
Figure 1. Total Sales by Application of Augmented and Virtual Reality in Healthcare Industry (Volume)
Figure 2. Augmented and Virtual Reality in Healthcare Sales by Regions in 2022
Figure 3. Regional Market Share in Terms of Revenue (2022&2028)
Figure 4. The Top 10 and 5 Players Market Share by Augmented and Virtual Reality in Healthcare Revenue in 2022
Figure 5. US Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 6. Sales Breakdown by Type (%)
Figure 7. Sales Breakdown by Type (%)
Figure 8. Sales Breakdown by Application (%)
Figure 9. Revenue Breakdown by Type (%)
Figure 10. Revenue Breakdown by Application (%)
Figure 11. Europe Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 12. Sales Breakdown by Type (%)
Figure 13. Sales Breakdown by Type (%)
Figure 14. Sales Breakdown by Application (%)
Figure 15. Revenue Breakdown by Type (%)
Figure 16. Revenue Breakdown by Application (%)
Figure 17. China Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 18. Sales Breakdown by Type (%)
Figure 19. Sales Breakdown by Type (%)
Figure 20. Sales Breakdown by Application (%)
Figure 21. Current and Estimated Revenue Breakdown by Type
Figure 22. Revenue Breakdown by Type (%)
Figure 23. Revenue Breakdown by Application (%)
Figure 24. Japan Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 25. Sales Breakdown by Type (%)
Figure 26. Sales Breakdown by Type (%)
Figure 27. Sales Breakdown by Application (%)
Figure 28. Revenue Breakdown by Type (%)
Figure 29. Revenue Breakdown by Application (%)
Figure 30. India Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 31. Sales Breakdown by Type (%)
Figure 32. Sales Breakdown by Type (%)
Figure 33. Sales Breakdown by Application (%)
Figure 34. Revenue Breakdown by Type (%)
Figure 35. Revenue Breakdown by Application (%)
Figure 36. Korea Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 37. Sales Breakdown by Type (%)
Figure 38. Sales Breakdown by Type (%)
Figure 39. Sales Breakdown by Application (%)
Figure 40. Revenue Breakdown by Type (%)
Figure 41. Revenue Breakdown by Application (%)
Figure 42. Southeast Asia Augmented and Virtual Reality in Healthcare Sales (2018-2028)
Figure 43. Current and Estimated Sales Breakdown by Type (2018-2028)
Figure 44. Sales Breakdown by Type (%)
Figure 45. Sales Breakdown by Type (%)
Figure 46. Revenue Breakdown by Type (%)
Figure 47. Revenue Breakdown by Application (%)
Figure 48. Industrial Chain
Table 1. Top Manufacturers and Market Segmentation
Table 2. Product Introduction, Application, Picture
Table 3. Augmented and Virtual Reality in Healthcare Revenue, by Type (Million USD) (2018-2028)
Table 4. Augmented and Virtual Reality in Healthcare Sales, by Type (K Unit) (2018-2028)
Table 5. Augmented and Virtual Reality in Healthcare Sales (K Unit) by Application (2018-2028)
Table 6. Augmented and Virtual Reality in Healthcare Sales (Million USD) by Application (2018-2028)
Table 7. The Major Downstream Company in China
Table 8. Regional Market Share in Terms of Sales (2022)
Table 9. Regional Market Share in Terms of Revenue (2022&2028)
Table 10. Ranking of Global Top Augmented and Virtual Reality in Healthcare Companies by Revenue, Concentration Ratio in 2022
Table 11. Mergers & Acquisitions, Expansion Plans
Table 12. US Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 13. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 14. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 15. Current and Estimated Sales Breakdown by Application (2018-2028)
Table 16. Current and Estimated Revenue Breakdown by Type
Table 17. Current and Estimated Revenue Breakdown by Application
Table 18. Europe Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 19. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 20. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 21. Current and Estimated Sales Breakdown by Application (2018-2028)
Table 22. Current and Estimated Revenue Breakdown by Type
Table 23. Current and Estimated Revenue Breakdown by Application
Table 24. China Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 25. Table Current and Estimated Sales Breakdown by Type
Table 26. Current and Estimated Sales Breakdown by Type
Table 27. Current and Estimated Sales Breakdown by Application
Table 28. Current and Estimated Revenue Breakdown by Application
Table 29. Japan Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 30. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 31. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 32. Current and Estimated Sales Breakdown by Application (2018-2028)
Table 33. Current and Estimated Revenue Breakdown by Type
Table 34. Current and Estimated Revenue Breakdown by Application
Table 35. India Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 36. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 37. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 38. Current and Estimated Sales Breakdown by Application (2018-2028)
Table 39. Current and Estimated Revenue Breakdown by Type
Table 40. Current and Estimated Revenue Breakdown by Application
Table 41. Korea Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 42. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 43. Current and Estimated Sales Breakdown by Type (2018-2028)
Table 44. Current and Estimated Sales Breakdown by Application (2018-2028)
Table 45. Current and Estimated Revenue Breakdown by Type
Table 46. Current and Estimated Revenue Breakdown by Application
Table 47. Southeast Asia Augmented and Virtual Reality in Healthcare Sales (K Unit), Market Revenue (Million USD) (2018-2028)
Table 48. Table Current and Estimated Sales Breakdown by Type (2018-2028)
Table 49. Current and Estimated Sales Breakdown by Application (2018-2028)
Table 50. Current and Estimated Revenue Breakdown by Type
Table 51. Current and Estimated Revenue Breakdown by Application
Table 52. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in US (2018-2022)
Table 53. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in Europe (2018-2022)
Table 54. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in China (2018-2022)
Table 55. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in Japan (2018-2022)
Table 56. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in India (2018-2022)
Table 57. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in Korea (2018-2022)
Table 58. Market Price (USD/Unit) for Each Type of Augmented and Virtual Reality in Healthcare in Southeast Asia (2018-2022)
Table 59. Key Downstream Customer in Each Application Field
Table 60. Google Profiles
Table 61. Google Augmented and Virtual Reality in Healthcare Product Introduction
Table 62. Google Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 63. Google Strategic initiatives
Table 64. Microsoft Profiles
Table 65. Microsoft Augmented and Virtual Reality in Healthcare Product Introduction
Table 66. Microsoft Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 67. Microsoft Strategic initiatives
Table 68. DAQRI Profiles
Table 69. DAQRI Augmented and Virtual Reality in Healthcare Product Introduction
Table 70. DAQRI Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 71. DAQRI Strategic initiatives
Table 72. Psious Profiles
Table 73. Psious Augmented and Virtual Reality in Healthcare Product Introduction
Table 74. Psious Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 75. Psious Strategic initiatives
Table 76. Mindmaze Profiles
Table 77. Mindmaze Augmented and Virtual Reality in Healthcare Product Introduction
Table 78. Mindmaze Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 79. Mindmaze Strategic initiatives
Table 80. Firsthand Technology Profiles
Table 81. Firsthand Technology Augmented and Virtual Reality in Healthcare Product Introduction
Table 82. Firsthand Technology Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 83. Firsthand Technology Strategic initiatives
Table 84. Medical Realities Profiles
Table 85. Medical Realities Augmented and Virtual Reality in Healthcare Product Introduction
Table 86. Medical Realities Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 87. Medical Realities Strategic initiatives
Table 88. Atheer Profiles
Table 89. Atheer Augmented and Virtual Reality in Healthcare Product Introduction
Table 90. Atheer Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 91. Atheer Strategic initiatives
Table 92. Augmedix Profiles
Table 93. Augmedix Augmented and Virtual Reality in Healthcare Product Introduction
Table 94. Augmedix Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 95. Augmedix Strategic initiatives
Table 97. Oculus Profiles
Table 98. Oculus Augmented and Virtual Reality in Healthcare Product Introduction
Table 99. Oculus Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 100. Oculus Strategic initiatives
Table 101. CAE Healthcare Profiles
Table 102. CAE Healthcare Augmented and Virtual Reality in Healthcare Product Introduction
Table 103. CAE Healthcare Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 104. CAE Healthcare Strategic initiatives
Table 105. Philips Profiles
Table 106. Philips Augmented and Virtual Reality in Healthcare Product Introduction
Table 107. Philips Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 108. Philips Strategic initiatives
Table 109. 3D Systems Profiles
Table 110. 3D Systems Augmented and Virtual Reality in Healthcare Product Introduction
Table 111. 3D Systems Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 112. 3D Systems Strategic initiatives
Table 113. VirtaMed Profiles
Table 114. VirtaMed Augmented and Virtual Reality in Healthcare Product Introduction
Table 115. VirtaMed Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 116. VirtaMed Strategic initiatives
Table 117. HTC Profiles
Table 118. HTC Augmented and Virtual Reality in Healthcare Product Introduction
Table 119. HTC Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 120. HTC Strategic initiatives
Table 121. Siemens Profiles
Table 122. Siemens Augmented and Virtual Reality in Healthcare Product Introduction
Table 123. Siemens Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 124. Siemens Strategic initiatives
Table 125. Virtually Better Profiles
Table 126. Virtually Better Augmented and Virtual Reality in Healthcare Product Introduction
Table 127. Virtually Better Augmented and Virtual Reality in Healthcare Sales (Unit), Revenue (Million USD) (2018-2022)
Table 128. Virtually Better Strategic initiatives
