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The global Social Media Management market size is estimated to be $20.4 billion in 2023, and will reach $111.7 billion by 2032, growing at a CAGR of 20.8% during the forecast period from 2024 to 2032.

This report studies the Social Media Management market, covering market size for segment by type (On-premises, Cloud-based, etc.), by application (Sales & Marketing Management, Customer Experience Management, etc.), by sales channel (Direct Channel, Distribution Channel), by player (Adobe, IBM, Google, Oracle, Salesforce, etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).

This report provides detailed historical analysis of global market for Social Media Management from 2018-2023, and provides extensive market forecasts from 2024-2032 by region/country and subsectors. It covers the sales/revenue/value, gross margin, historical growth and future perspectives in the Social Media Management market.

Leading Players of Social Media Management including:

• Adobe
• IBM
• Google
• Oracle
• Salesforce
• Hootsuite
• Qualtrics
• Zoho
• Digimind
• Hubspot
• Sprout Social
• Meltwater
• Cision
• Eclincher
• Netbase
• Khoros
• Sensible
• Synthesio
• Talkwater
• Buffer

• On-premises
• Cloud-based

• Sales & Marketing Management
• Customer Experience Management
• Competitive Intelligence
• Risk Management & Fraud Detection
• Others

• Direct Channel
• Distribution Channel

• North America (United States and Canada)
• Europe (Germany, UK, France, Italy, Spain, and Russia, etc.)
• Asia-Pacific (China, Japan, Korea, India, Australia, and Southeast Asia, etc.)
• South America (Brazil, Mexico, and Argentina, etc.)
• Middle East & Africa (Turkey, UAE, Saudi Arabia, and South Africa, etc.)