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Alcoholic Kombucha Market, Global Outlook and Forecast 2024-2030

Alcoholic Kombucha Market, Global Outlook and Forecast 2024-2030

  • Published on : 18 June 2024
  • Pages :71
  • Report Code:SMR-7961381

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Report overview

The global Alcoholic Kombucha market was valued at US$ 42.6 million in 2023 and is projected to reach US$ 97.8 million by 2030, at a CAGR of 23.4% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

The global key manufacturers of Alcoholic Kombucha include GTs, Kombrewcha, Boochcraft, KYLA (Full Sail Brewing), Flying Embers, Wild Tonic, New Holland Brewing, Unity Vibration and JuneShine, etc. in 2023, the global top five players have a share approximately % in terms of revenue.

This report aims to provide a comprehensive presentation of the global market for Alcoholic Kombucha, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Alcoholic Kombucha. This report contains market size and forecasts of Alcoholic Kombucha in global, including the following market information:

  • Global Alcoholic Kombucha Market Revenue, 2020-2024, 2025-2030, ($ millions)
  • Global Alcoholic Kombucha Market Sales, 2020-2024, 2025-2030, (K Tons)
  • Global top five Alcoholic Kombucha companies in 2023 (%)

Alcoholic kombucha, a unique fusion of traditional kombucha and a higher alcohol content, has been gaining traction among health-conscious consumers and craft beverage enthusiasts.

Age and Gender Distribution:

  • Millennials and Gen Z Dominance: Approximately 60% of alcoholic kombucha consumers are between the ages of 21 and 35. This age group is particularly drawn to innovative, health-oriented products.
  • Gender Split: The market shows a nearly even gender split, with 52% female and 48% male consumers. The balanced gender appeal highlights its broad attractiveness.

Health-Conscious Consumers:

  • Health and Wellness Focus: Around 70% of consumers are identified as health-conscious, seeking beverages that offer perceived health benefits alongside enjoyment.
  • Dietary Preferences: A significant portion, approximately 40%, follow specific dietary regimens such as vegan, gluten-free, or low-sugar diets, which aligns with the natural and low-sugar appeal of alcoholic kombucha.

Purchasing Behavior

Consumption Patterns:

  • Occasional Indulgence: Most consumers, about 55%, report drinking alcoholic kombucha 1-2 times per week, viewing it as a special treat rather than a daily staple.
  • Social and Recreational Use: Over 75% enjoy it in social settings or as a recreational beverage, preferring it over traditional alcoholic options like beer or wine for its unique taste and health benefits.

Purchase Channels:

  • Retail Outlets: 65% of purchases are made through health food stores, specialty beverage shops, and major retail chains that emphasize organic and natural products.
  • Online Sales: Growing rapidly, online sales account for 25% of total purchases, with consumers appreciating the convenience and access to a wider variety of brands and flavors.

Regional Popularity:

  • Coastal Dominance: The highest demand is seen in coastal regions, particularly in states like California and New York, where health trends often take root before spreading nationwide.
  • Urban Centers: Major urban areas are hotbeds for alcoholic kombucha, with a high concentration of health-conscious and trendsetting consumers.

Consumer Feedback and Preferences

Flavor Preferences:
  • Popular Flavors: Top flavors include ginger, berry blends, and tropical fruits, favored by 65% of consumers for their refreshing and balanced taste.
  • Flavor Exploration: Nearly 40% of consumers express a willingness to try new and exotic flavors, indicating an openness to innovation in the product line.
Perceived Benefits:
  • Digestive Health: 55% of consumers believe alcoholic kombucha aids digestion due to its probiotic content.
  • Natural Ingredients: 50% value the product for its natural and organic ingredients, which they perceive as healthier compared to conventional alcoholic beverages.

The alcoholic kombucha market is flourishing, driven by a blend of health-conscious consumers, innovative flavors, and effective market positioning. With robust growth and a dedicated consumer base, it’s poised to become a staple in the alcoholic beverage industry.

We surveyed the Alcoholic Kombucha manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Alcoholic Kombucha Market, by Type, 2020-2024, 2025-2030 ($ Millions) & (K Tons)
Global Alcoholic Kombucha Market Segment Percentages, by Type, 2023 (%)

  • 3-5 Percent ABV
  • 6-8 Percent ABV
  • Other
Global Alcoholic Kombucha Market, by Application, 2020-2024, 2025-2030 ($ Millions) & (K Tons)
Global Alcoholic Kombucha Market Segment Percentages, by Application, 2023 (%)
  • Online
  • Offline
Global Alcoholic Kombucha Market, By Region and Country, 2020-2024, 2025-2030 ($ Millions) & (K Tons)
Global Alcoholic Kombucha Market Segment Percentages, By Region and Country, 2023 (%)
  • North America (United States, Canada, Mexico)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
  • The Middle East and Africa (Middle East, Africa)
  • South and Central America (Brazil, Argentina, Rest of SCA)
Competitor Analysis
The report also provides analysis of leading market participants including:
  • Key companies Alcoholic Kombucha revenues in global market, 2020-2024 (Estimated), ($ millions)
  • Key companies Alcoholic Kombucha revenues share in global market, 2023 (%)
  • Key companies Alcoholic Kombucha sales in global market, 2020-2024 (Estimated), (K Tons)
  • Key companies Alcoholic Kombucha sales share in global market, 2023 (%)
key players include:
  • GTs
  • Kombrewcha
  • Boochcraft
  • KYLA (Full Sail Brewing)
  • Flying Embers
  • Wild Tonic
  • New Holland Brewing
  • Unity Vibration
  • JuneShine

Outline of Major Chapters:
Chapter 1: Introduces the definition of Alcoholic Kombucha, market overview.
Chapter 2: Global Alcoholic Kombucha market size in revenue and volume.
Chapter 3: Detailed analysis of Alcoholic Kombucha manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Alcoholic Kombucha in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Global Alcoholic Kombucha capacity by region & country.
Chapter 9: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 10: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 11: The main points and conclusions of the report.