Report overview
Video advertising encompasses online display advertisements that have video within them, but it is generally accepted that it refers to advertising that occurs before, during and/or after a video stream on the internet.
The advertising units used in this instance are pre-roll, mid-roll, and post-roll and all of these ad units are like the traditional spot advertising you see on television, although often they are "cut-down" to be a shorter version than their TV counterparts if they are run online.
Broadcast websites such as Sky.com and itv.com have such advertising on their sites, as do newspaper websites such as The Telegraph, and The Guardian. In 2010, video ads accounted for 12.8% of all videos viewed and 1.2% of all minutes spent viewing video online.
In July 2014 Facebook paid an estimated $400 million to acquire LiveRail, a video advertising distributor which uses Real-time bidding to place more than 7 billion video ads a month.
This report aims to provide a comprehensive presentation of the global market for Advertising Video Production, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Advertising Video Production. This report contains market size and forecasts of Advertising Video Production in global, including the following market information:
Global Advertising Video Production Market Revenue, 2018-2023, 2024-2030, ($ millions)
Global top five companies in 2022 (%)
The global Advertising Video Production market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Product Video Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Advertising Video Production include WPP Group, Omnicom Group, Publicis Group, Interpublic Group, Dentsu, The Mill, BBDO, One Media Group and Allua Limited, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
We has surveyed the Advertising Video Production companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Advertising Video Production Market, by Type, 2018-2023, 2024-2030 ($ millions)
Global Advertising Video Production Market Segment Percentages, by Type, 2022 (%)
Product Video
Explainer Videos
Branded Video
Interactive Video
Others
Global Advertising Video Production Market, by Application, 2018-2023, 2024-2030 ($ millions)
Global Advertising Video Production Market Segment Percentages, by Application, 2022 (%)
Retail
Manufacturing
Education
Finances
HealthCare
Music Industry
Professional Services
Others
Global Advertising Video Production Market, By Region and Country, 2018-2023, 2024-2030 ($ Millions)
Global Advertising Video Production Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Advertising Video Production revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Advertising Video Production revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
WPP Group
Omnicom Group
Publicis Group
Interpublic Group
Dentsu
The Mill
BBDO
One Media Group
Allua Limited
Yum Yum Videos
Epipheo Studios
Sandwich Video
Demo Duck
Thinkmojo
Explanify
Switch Video
Grumo Media
Wyzowl
Blink Tower
Industrial Light and Magic
Rodeo Fx
Legend 3D
Framestore
Cinesite
Moving Picture Company (MPC)
Weta Digital
Deluxe Entertainment
DNEG
Pinewood Studios
Sony Pictures Imageworks
Outline of Major Chapters:
Chapter 1: Introduces the definition of Advertising Video Production, market overview.
Chapter 2: Global Advertising Video Production market size in revenue.
Chapter 3: Detailed analysis of Advertising Video Production company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Advertising Video Production in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
