Report overview
Programmatic paid advertising solutions offer an automated way to serve up tailored content to targeted individuals within a defined budget. For marketers, it promises a way to get more from your online digital marketing budget.
This report aims to provide a comprehensive presentation of the global market for Programmatic Advertising Display, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Programmatic Advertising Display. This report contains market size and forecasts of Programmatic Advertising Display in global, including the following market information:
Global Programmatic Advertising Display Market Revenue, 2018-2023, 2024-2030, ($ millions)
Global top five companies in 2022 (%)
The global Programmatic Advertising Display market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
With the introduction of newer platforms such as online and mobile devices for video consumption, video advertising has facilitated companies to connect with their audience on a more personal level. Though the lack of premium inventory brands made it difficult for brands to invest on programmatic video advertising, the growth in automated guaranteed and invitation-only auctions, will fuel the demand for video advertising during the forecast period.
We surveyed the Programmatic Advertising Display companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Programmatic Advertising Display Market, by Type, 2018-2023, 2024-2030 ($ millions)
Global Programmatic Advertising Display Market Segment Percentages, by Type, 2022 (%)
Mobile Devices
Desktop
Global Programmatic Advertising Display Market, by Application, 2018-2023, 2024-2030 ($ millions)
Global Programmatic Advertising Display Market Segment Percentages, by Application, 2022 (%)
Desktop Banners
Mobile Banners
Desktop Videos
Mobile Videos
Global Programmatic Advertising Display Market, By Region and Country, 2018-2023, 2024-2030 ($ Millions)
Global Programmatic Advertising Display Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Programmatic Advertising Display revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Programmatic Advertising Display revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
AOL
BrightRoll
SpotXchange
Tremor Video
TubeMogul
Outline of Major Chapters:
Chapter 1: Introduces the definition of Programmatic Advertising Display, market overview.
Chapter 2: Global Programmatic Advertising Display market size in revenue.
Chapter 3: Detailed analysis of Programmatic Advertising Display company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Programmatic Advertising Display in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
