Report overview
Video games are electronic games that require a video device for the user interface of the game. The device can be a mobile display or a PC monitor, or a TV screen. Based on the electronic system employed, they are categorized in the form of platforms such as mobile, PC, and TV. Different types of games are available for a number of gaming platforms. Video games are available in two major formats - physical and digital. The physical format comes in the form of compact discs, which are used while playing the game. In the digital format, the game is downloaded and played.
This report contains market size and forecasts of Video Games Advertising in Global, including the following market information:
Global Video Games Advertising Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Video Games Advertising market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
In-game Advertising Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Video Games Advertising include BrightRoll, Flurry, Google, InMobi, AppNexus, Byyd, Fiksu, IAD and Kiip, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
We surveyed the Video Games Advertising companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Video Games Advertising Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Video Games Advertising Market Segment Percentages, by Type, 2021 (%)
In-game Advertising
Advergames
Others
Global Video Games Advertising Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Video Games Advertising Market Segment Percentages, by Application, 2021 (%)
Commercial
Service Industry
Manufacturing Industry
Others
Global Video Games Advertising Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Video Games Advertising Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Video Games Advertising revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Video Games Advertising revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
BrightRoll
Flurry
Google
InMobi
AppNexus
Byyd
Fiksu
IAD
Kiip
Matomy Media
Millennial Media
Platform One
MobPartner
MoPub
Tapjoy
SpotXchange
Tremor Video
TubeMogul
