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The marketing cloud platform provides features such as e-mail marketing, campaign creation and management, data collection and storage, and data analysis and reporting. The marketing cloud platform connects different marketing channels, such as social media, e-mail, and content marketing, to collect and analyze data. It assists organizations to generate more revenue and a better ROI. It also helps store customer-specific data used in customer segmentation and targeting, categorize customers based on common interests and behaviors, develop appropriate marketing patterns, and integrate marketing channels to deliver better customer experience.
This report contains market size and forecasts of Marketing Cloud Platform in Global, including the following market information:

• Global Marketing Cloud Platform Market Revenue, 2017-2022, 2023-2028, ($ millions)
• Global top five companies in 2021 (%)

The global Marketing Cloud Platform market was valued at 6829.3 million in 2021 and is projected to reach US$ 10350 million by 2028, at a CAGR of 6.1% during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Public Cloud Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Marketing Cloud Platform include Adobe Systems, Oracle, Salesforce, IBM, Act-On Software, Cision, Etrigue, GreenRope and Hatchbuck, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
We surveyed the Marketing Cloud Platform companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Marketing Cloud Platform Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Marketing Cloud Platform Market Segment Percentages, by Type, 2021 (%)

• Public Cloud
• Private Cloud
• Hybrid Cloud

Global Marketing Cloud Platform Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Marketing Cloud Platform Market Segment Percentages, by Application, 2021 (%)

• Healthcare
• Retail
• Government
• BFSI
• IT
• Media&Entertainment
• Energy & Power
• Manufacturing
• Others

Global Marketing Cloud Platform Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Marketing Cloud Platform Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis
The report also provides analysis of leading market participants including:

• Key companies Marketing Cloud Platform revenues in global market, 2017-2022 (estimated), ($ millions)
• Key companies Marketing Cloud Platform revenues share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Adobe Systems
• Oracle
• Salesforce
• IBM
• Act-On Software
• Cision
• Etrigue
• GreenRope
• Hatchbuck
• HubSpot
• Infusionsoft
• LeadSquared
• Salesfusion
• SAP