Report overview
The digital marketing software market is segmented by component, software, service, deployment type, organization size, industry vertical, and region. The software component is estimated to dominate the market in 2017, while the services component are expected to witness the faster growth during the forecast period. DMS empowers Enterprises to enhance the customer experience via different channels such as e-mails, text messages, social, and push notifications. Moreover, DMS also helps organizations to analyse the behaviour of customer. Moreover, incorporation of various applications such as augmented reality and virtual reality is a major driver of the software segment of the digital marketing software market across the globe.
This report contains market size and forecasts of Digital Marketing Software in Global, including the following market information:
Global Digital Marketing Software Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Digital Marketing Software market was valued at 37610 million in 2021 and is projected to reach US$ 68540 million by 2028, at a CAGR of 9.0% during the forecast period.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Software Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Digital Marketing Software include Adobe Systems, Oracle, SAp, Salesforce, IBm, Marketo, Microsoft, Hubspot and SAS Institute and etc. In 2021, the global top five players have a share approximately % in terms of revenue.
We surveyed the Digital Marketing Software companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Digital Marketing Software Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Digital Marketing Software Market Segment Percentages, by Type, 2021 (%)
Software
Services
Global Digital Marketing Software Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Digital Marketing Software Market Segment Percentages, by Application, 2021 (%)
Professional Service
Managed Service
Global Digital Marketing Software Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Digital Marketing Software Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Digital Marketing Software revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Digital Marketing Software revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
Adobe Systems
Oracle
SAp
Salesforce
IBm
Marketo
Microsoft
Hubspot
SAS Institute
Act-On Software