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Report overview

The global Automotive Augmented Reality market was valued at 183.94 Million USD in 2021 and will grow with a CAGR of 18.39% from 2021 to 2027, based on Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field evaluate their business approaches. Also, this report covers market segmentation by major market verdors, types, applications/end users and geography(North America, East Asia, Europe, South Asia, Southeast Asia, Middle East, Africa, Oceania, South America).
AR in vehicles is an advanced version of the existing HUD systems. It ensures that the pertinent information is situationally and sometimes interactively displayed in front of the driver. The information is displayed in a slightly distant field of vision as convenient either on the windshield or another transparent screen placed nearby.
By Market Verdors:
  • Continental AG
  • Denso Corporation
  • DigiLens Inc.
  • Garmin Limited
  • General Motors
  • Harman International Industries Inc.
  • Hyundai Motor Company
  • LG Business Solutions
  • MicroVision, Inc.
  • Nippon Seiki Co, Ltd
  • Panasonic Corporation
  • Pioneer Corporation
  • Robert Bosch GmbH
  • Texas Instruments Inc.
  • Visteon Corporation
  • Volkswagen AG
  • WayRay SA
  • Yazaki Corporation
By Types:
  • AR HUD Navigation
  • AR HUD ACC
  • AR HUD LDW
  • Advanced AR HUD
By Applications:
  • Passenger Vehicle
  • Commercial Vehicle
Key Indicators Analysed
  • Market Players & Competitor Analysis: The report covers the key players of the industry including Company Profile, Product Specifications, Production Capacity/Sales, Revenue, Price and Gross Margin 2016-2027 & Sales with a thorough analysis of the markets competitive landscape and detailed information on vendors and comprehensive details of factors that will challenge the growth of major market vendors.
  • Global and Regional Market Analysis: The report includes Global & Regional market status and outlook 2016-2027. Further the report provides break down details about each region & countries covered in the report. Identifying its sales, sales volume & revenue forecast. With detailed analysis by types and applications.
  • Market Trends: Market key trends which include Increased Competition and Continuous Innovations.
  • Opportunities and Drivers: Identifying the Growing Demands and New Technology
  • Porters Five Force Analysis: The report provides with the state of competition in industry depending on five basic forces: threat of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of substitute products or services, and existing industry rivalry.
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  • To understand the most affecting driving and restraining forces in the market and its impact in the global market.
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  • To understand the future outlook and prospects for the market.
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