1 Report Business Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Advertising Technology (Adtech) Platform Market Size Growth Rate by Type, 2017 VS 2021 VS 2028
1.2.2 On-Premise
1.2.3 Cloud-Based
1.3 Market by Application
1.3.1 Global Advertising Technology (Adtech) Platform Market Size Growth Rate by Application, 2017 VS 2021 VS 2028
1.3.2 Ads Setting
1.3.3 Data Analytics
1.3.4 Yield Management
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Advertising Technology (Adtech) Platform Market Perspective (2017-2028)
2.2 Advertising Technology (Adtech) Platform Growth Trends by Region
2.2.1 Advertising Technology (Adtech) Platform Market Size by Region: 2017 VS 2021 VS 2028
2.2.2 Advertising Technology (Adtech) Platform Historic Market Size by Region (2017-2022)
2.2.3 Advertising Technology (Adtech) Platform Forecasted Market Size by Region (2023-2028)
2.3 Advertising Technology (Adtech) Platform Market Dynamics
2.3.1 Advertising Technology (Adtech) Platform Industry Trends
2.3.2 Advertising Technology (Adtech) Platform Market Drivers
2.3.3 Advertising Technology (Adtech) Platform Market Challenges
2.3.4 Advertising Technology (Adtech) Platform Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Advertising Technology (Adtech) Platform Players by Revenue
3.1.1 Global Top Advertising Technology (Adtech) Platform Players by Revenue (2017-2022)
3.1.2 Global Advertising Technology (Adtech) Platform Revenue Market Share by Players (2017-2022)
3.2 Global Advertising Technology (Adtech) Platform Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Advertising Technology (Adtech) Platform Revenue
3.4 Global Advertising Technology (Adtech) Platform Market Concentration Ratio
3.4.1 Global Advertising Technology (Adtech) Platform Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Advertising Technology (Adtech) Platform Revenue in 2021
3.5 Advertising Technology (Adtech) Platform Key Players Head office and Area Served
3.6 Key Players Advertising Technology (Adtech) Platform Product Solution and Service
3.7 Date of Enter into Advertising Technology (Adtech) Platform Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Advertising Technology (Adtech) Platform Breakdown Data by Type
4.1 Global Advertising Technology (Adtech) Platform Historic Market Size by Type (2017-2022)
4.2 Global Advertising Technology (Adtech) Platform Forecasted Market Size by Type (2023-2028)
5 Advertising Technology (Adtech) Platform Breakdown Data by Application
5.1 Global Advertising Technology (Adtech) Platform Historic Market Size by Application (2017-2022)
5.2 Global Advertising Technology (Adtech) Platform Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America Advertising Technology (Adtech) Platform Market Size (2017-2028)
6.2 North America Advertising Technology (Adtech) Platform Market Size by Type
6.2.1 North America Advertising Technology (Adtech) Platform Market Size by Type (2017-2022)
6.2.2 North America Advertising Technology (Adtech) Platform Market Size by Type (2023-2028)
6.2.3 North America Advertising Technology (Adtech) Platform Market Share by Type (2017-2028)
6.3 North America Advertising Technology (Adtech) Platform Market Size by Application
6.3.1 North America Advertising Technology (Adtech) Platform Market Size by Application (2017-2022)
6.3.2 North America Advertising Technology (Adtech) Platform Market Size by Application (2023-2028)
6.3.3 North America Advertising Technology (Adtech) Platform Market Share by Application (2017-2028)
6.4 North America Advertising Technology (Adtech) Platform Market Size by Country
6.4.1 North America Advertising Technology (Adtech) Platform Market Size by Country (2017-2022)
6.4.2 North America Advertising Technology (Adtech) Platform Market Size by Country (2023-2028)
6.4.3 United States
6.4.4 Canada
7 Europe
7.1 Europe Advertising Technology (Adtech) Platform Market Size (2017-2028)
7.2 Europe Advertising Technology (Adtech) Platform Market Size by Type
7.2.1 Europe Advertising Technology (Adtech) Platform Market Size by Type (2017-2022)
7.2.2 Europe Advertising Technology (Adtech) Platform Market Size by Type (2023-2028)
7.2.3 Europe Advertising Technology (Adtech) Platform Market Share by Type (2017-2028)
7.3 Europe Advertising Technology (Adtech) Platform Market Size by Application
7.3.1 Europe Advertising Technology (Adtech) Platform Market Size by Application (2017-2022)
7.3.2 Europe Advertising Technology (Adtech) Platform Market Size by Application (2023-2028)
7.3.3 Europe Advertising Technology (Adtech) Platform Market Share by Application (2017-2028)
7.4 Europe Advertising Technology (Adtech) Platform Market Size by Country
7.4.1 Europe Advertising Technology (Adtech) Platform Market Size by Country (2017-2022)
7.4.2 Europe Advertising Technology (Adtech) Platform Market Size by Country (2023-2028)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Advertising Technology (Adtech) Platform Market Size (2017-2028)
8.2 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Type
8.2.1 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Type (2017-2022)
8.2.2 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Type (2023-2028)
8.2.3 Asia-Pacific Advertising Technology (Adtech) Platform Market Share by Type (2017-2028)
8.3 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Application
8.3.1 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Application (2017-2022)
8.3.2 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Application (2023-2028)
8.3.3 Asia-Pacific Advertising Technology (Adtech) Platform Market Share by Application (2017-2028)
8.4 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Region
8.4.1 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Region (2017-2022)
8.4.2 Asia-Pacific Advertising Technology (Adtech) Platform Market Size by Region (2023-2028)
8.4.3 China
8.4.4 Japan
8.4.5 South Korea
8.4.6 Southeast Asia
8.4.7 India
8.4.8 Australia
9 Latin America
9.1 Latin America Advertising Technology (Adtech) Platform Market Size (2017-2028)
9.2 Latin America Advertising Technology (Adtech) Platform Market Size by Type
9.2.1 Latin America Advertising Technology (Adtech) Platform Market Size by Type (2017-2022)
9.2.2 Latin America Advertising Technology (Adtech) Platform Market Size by Type (2023-2028)
9.2.3 Latin America Advertising Technology (Adtech) Platform Market Share by Type (2017-2028)
9.3 Latin America Advertising Technology (Adtech) Platform Market Size by Application
9.3.1 Latin America Advertising Technology (Adtech) Platform Market Size by Application (2017-2022)
9.3.2 Latin America Advertising Technology (Adtech) Platform Market Size by Application (2023-2028)
9.3.3 Latin America Advertising Technology (Adtech) Platform Market Share by Application (2017-2028)
9.4 Latin America Advertising Technology (Adtech) Platform Market Size by Country
9.4.1 Latin America Advertising Technology (Adtech) Platform Market Size by Country (2017-2022)
9.4.2 Latin America Advertising Technology (Adtech) Platform Market Size by Country (2023-2028)
9.4.3 Mexico
9.4.4 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Advertising Technology (Adtech) Platform Market Size (2017-2028)
10.2 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Type
10.2.1 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Type (2017-2022)
10.2.2 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Type (2023-2028)
10.2.3 Middle East & Africa Advertising Technology (Adtech) Platform Market Share by Type (2017-2028)
10.3 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Application
10.3.1 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Application (2017-2022)
10.3.2 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Application (2023-2028)
10.3.3 Middle East & Africa Advertising Technology (Adtech) Platform Market Share by Application (2017-2028)
10.4 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Country
10.4.1 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Country (2017-2022)
10.4.2 Middle East & Africa Advertising Technology (Adtech) Platform Market Size by Country (2023-2028)
10.4.3 Turkey
10.4.4 Saudi Arabia
10.4.5 UAE
11 Key Players Profiles
11.1 Adform
11.1.1 Adform Company Details
11.1.2 Adform Business Overview
11.1.3 Adform Advertising Technology (Adtech) Platform Introduction
11.1.4 Adform Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.1.5 Adform Recent Developments
11.2 Adobe
11.2.1 Adobe Company Details
11.2.2 Adobe Business Overview
11.2.3 Adobe Advertising Technology (Adtech) Platform Introduction
11.2.4 Adobe Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.2.5 Adobe Recent Developments
11.3 AdRoll
11.3.1 AdRoll Company Details
11.3.2 AdRoll Business Overview
11.3.3 AdRoll Advertising Technology (Adtech) Platform Introduction
11.3.4 AdRoll Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.3.5 AdRoll Recent Developments
11.4 Amazon (AWS)
11.4.1 Amazon (AWS) Company Details
11.4.2 Amazon (AWS) Business Overview
11.4.3 Amazon (AWS) Advertising Technology (Adtech) Platform Introduction
11.4.4 Amazon (AWS) Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.4.5 Amazon (AWS) Recent Developments
11.5 AT&T (WarnerMedia)
11.5.1 AT&T (WarnerMedia) Company Details
11.5.2 AT&T (WarnerMedia) Business Overview
11.5.3 AT&T (WarnerMedia) Advertising Technology (Adtech) Platform Introduction
11.5.4 AT&T (WarnerMedia) Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.5.5 AT&T (WarnerMedia) Recent Developments
11.6 CAKE
11.6.1 CAKE Company Details
11.6.2 CAKE Business Overview
11.6.3 CAKE Advertising Technology (Adtech) Platform Introduction
11.6.4 CAKE Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.6.5 CAKE Recent Developments
11.7 Choozle
11.7.1 Choozle Company Details
11.7.2 Choozle Business Overview
11.7.3 Choozle Advertising Technology (Adtech) Platform Introduction
11.7.4 Choozle Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.7.5 Choozle Recent Developments
11.8 Criteo
11.8.1 Criteo Company Details
11.8.2 Criteo Business Overview
11.8.3 Criteo Advertising Technology (Adtech) Platform Introduction
11.8.4 Criteo Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.8.5 Criteo Recent Developments
11.9 Google
11.9.1 Google Company Details
11.9.2 Google Business Overview
11.9.3 Google Advertising Technology (Adtech) Platform Introduction
11.9.4 Google Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.9.5 Google Recent Developments
11.10 LiveIntent
11.10.1 LiveIntent Company Details
11.10.2 LiveIntent Business Overview
11.10.3 LiveIntent Advertising Technology (Adtech) Platform Introduction
11.10.4 LiveIntent Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.10.5 LiveIntent Recent Developments
11.11 Marin Software
11.11.1 Marin Software Company Details
11.11.2 Marin Software Business Overview
11.11.3 Marin Software Advertising Technology (Adtech) Platform Introduction
11.11.4 Marin Software Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.11.5 Marin Software Recent Developments
11.12 MediaMath
11.12.1 MediaMath Company Details
11.12.2 MediaMath Business Overview
11.12.3 MediaMath Advertising Technology (Adtech) Platform Introduction
11.12.4 MediaMath Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.12.5 MediaMath Recent Developments
11.13 Quantcast
11.13.1 Quantcast Company Details
11.13.2 Quantcast Business Overview
11.13.3 Quantcast Advertising Technology (Adtech) Platform Introduction
11.13.4 Quantcast Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.13.5 Quantcast Recent Developments
11.14 Singapore Telecommunications (Amobee)
11.14.1 Singapore Telecommunications (Amobee) Company Details
11.14.2 Singapore Telecommunications (Amobee) Business Overview
11.14.3 Singapore Telecommunications (Amobee) Advertising Technology (Adtech) Platform Introduction
11.14.4 Singapore Telecommunications (Amobee) Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.14.5 Singapore Telecommunications (Amobee) Recent Developments
11.15 Sovrn
11.15.1 Sovrn Company Details
11.15.2 Sovrn Business Overview
11.15.3 Sovrn Advertising Technology (Adtech) Platform Introduction
11.15.4 Sovrn Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.15.5 Sovrn Recent Developments
11.16 The Search Monitor
11.16.1 The Search Monitor Company Details
11.16.2 The Search Monitor Business Overview
11.16.3 The Search Monitor Advertising Technology (Adtech) Platform Introduction
11.16.4 The Search Monitor Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.16.5 The Search Monitor Recent Developments
11.17 The Trade Desk
11.17.1 The Trade Desk Company Details
11.17.2 The Trade Desk Business Overview
11.17.3 The Trade Desk Advertising Technology (Adtech) Platform Introduction
11.17.4 The Trade Desk Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.17.5 The Trade Desk Recent Developments
11.18 Verizon (Verizon Media)
11.18.1 Verizon (Verizon Media) Company Details
11.18.2 Verizon (Verizon Media) Business Overview
11.18.3 Verizon (Verizon Media) Advertising Technology (Adtech) Platform Introduction
11.18.4 Verizon (Verizon Media) Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.18.5 Verizon (Verizon Media) Recent Developments
11.19 Verve
11.19.1 Verve Company Details
11.19.2 Verve Business Overview
11.19.3 Verve Advertising Technology (Adtech) Platform Introduction
11.19.4 Verve Revenue in Advertising Technology (Adtech) Platform Business (2017-2022)
11.19.5 Verve Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Author Details
13.3 Disclaimer
