table of content
1 Introduction to Research & Analysis Reports
1.1 Programmatic Advertising Platform Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Programmatic Advertising Platform Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Programmatic Advertising Platform Overall Market Size
2.1 Global Programmatic Advertising Platform Market Size: 2021 VS 2028
2.2 Global Programmatic Advertising Platform Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Programmatic Advertising Platform Players in Global Market
3.2 Top Global Programmatic Advertising Platform Companies Ranked by Revenue
3.3 Global Programmatic Advertising Platform Revenue by Companies
3.4 Top 3 and Top 5 Programmatic Advertising Platform Companies in Global Market, by Revenue in 2021
3.5 Global Companies Programmatic Advertising Platform Product Type
3.6 Tier 1, Tier 2 and Tier 3 Programmatic Advertising Platform Players in Global Market
3.6.1 List of Global Tier 1 Programmatic Advertising Platform Companies
3.6.2 List of Global Tier 2 and Tier 3 Programmatic Advertising Platform Companies
4 Market Sights by Product
4.1 Overview
4.1.1 by Type - Global Programmatic Advertising Platform Market Size Markets, 2021 & 2028
4.1.2 Desktop Display
4.1.3 Desktop Video
4.1.4 Mobile Display
4.1.5 Mobile Video
4.2 By Type - Global Programmatic Advertising Platform Revenue & Forecasts
4.2.1 By Type - Global Programmatic Advertising Platform Revenue, 2017-2022
4.2.2 By Type - Global Programmatic Advertising Platform Revenue, 2023-2028
4.2.3 By Type - Global Programmatic Advertising Platform Revenue Market Share, 2017-2028
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Programmatic Advertising Platform Market Size, 2021 & 2028
5.1.2 Governance
5.1.3 Commerical
5.1.4 Others
5.2 By Application - Global Programmatic Advertising Platform Revenue & Forecasts
5.2.1 By Application - Global Programmatic Advertising Platform Revenue, 2017-2022
5.2.2 By Application - Global Programmatic Advertising Platform Revenue, 2023-2028
5.2.3 By Application - Global Programmatic Advertising Platform Revenue Market Share, 2017-2028
6 Sights by Region
6.1 By Region - Global Programmatic Advertising Platform Market Size, 2021 & 2028
6.2 By Region - Global Programmatic Advertising Platform Revenue & Forecasts
6.2.1 By Region - Global Programmatic Advertising Platform Revenue, 2017-2022
6.2.2 By Region - Global Programmatic Advertising Platform Revenue, 2023-2028
6.2.3 By Region - Global Programmatic Advertising Platform Revenue Market Share, 2017-2028
6.3 North America
6.3.1 By Country - North America Programmatic Advertising Platform Revenue, 2017-2028
6.3.2 US Programmatic Advertising Platform Market Size, 2017-2028
6.3.3 Canada Programmatic Advertising Platform Market Size, 2017-2028
6.3.4 Mexico Programmatic Advertising Platform Market Size, 2017-2028
6.4 Europe
6.4.1 By Country - Europe Programmatic Advertising Platform Revenue, 2017-2028
6.4.2 Germany Programmatic Advertising Platform Market Size, 2017-2028
6.4.3 France Programmatic Advertising Platform Market Size, 2017-2028
6.4.4 U.K. Programmatic Advertising Platform Market Size, 2017-2028
6.4.5 Italy Programmatic Advertising Platform Market Size, 2017-2028
6.4.6 Russia Programmatic Advertising Platform Market Size, 2017-2028
6.4.7 Nordic Countries Programmatic Advertising Platform Market Size, 2017-2028
6.4.8 Benelux Programmatic Advertising Platform Market Size, 2017-2028
6.5 Asia
6.5.1 By Region - Asia Programmatic Advertising Platform Revenue, 2017-2028
6.5.2 China Programmatic Advertising Platform Market Size, 2017-2028
6.5.3 Japan Programmatic Advertising Platform Market Size, 2017-2028
6.5.4 South Korea Programmatic Advertising Platform Market Size, 2017-2028
6.5.5 Southeast Asia Programmatic Advertising Platform Market Size, 2017-2028
6.5.6 India Programmatic Advertising Platform Market Size, 2017-2028
6.6 South America
6.6.1 By Country - South America Programmatic Advertising Platform Revenue, 2017-2028
6.6.2 Brazil Programmatic Advertising Platform Market Size, 2017-2028
6.6.3 Argentina Programmatic Advertising Platform Market Size, 2017-2028
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Programmatic Advertising Platform Revenue, 2017-2028
6.7.2 Turkey Programmatic Advertising Platform Market Size, 2017-2028
6.7.3 Israel Programmatic Advertising Platform Market Size, 2017-2028
6.7.4 Saudi Arabia Programmatic Advertising Platform Market Size, 2017-2028
6.7.5 UAE Programmatic Advertising Platform Market Size, 2017-2028
7 Players Profiles
7.1 AppNexus Inc.
7.1.1 AppNexus Inc. Corporate Summary
7.1.2 AppNexus Inc. Business Overview
7.1.3 AppNexus Inc. Programmatic Advertising Platform Major Product Offerings
7.1.4 AppNexus Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.1.5 AppNexus Inc. Key News
7.2 AOL Inc. (Verizon Communications Inc.)
7.2.1 AOL Inc. (Verizon Communications Inc.) Corporate Summary
7.2.2 AOL Inc. (Verizon Communications Inc.) Business Overview
7.2.3 AOL Inc. (Verizon Communications Inc.) Programmatic Advertising Platform Major Product Offerings
7.2.4 AOL Inc. (Verizon Communications Inc.) Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.2.5 AOL Inc. (Verizon Communications Inc.) Key News
7.3 Yahoo! Inc.
7.3.1 Yahoo! Inc. Corporate Summary
7.3.2 Yahoo! Inc. Business Overview
7.3.3 Yahoo! Inc. Programmatic Advertising Platform Major Product Offerings
7.3.4 Yahoo! Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.3.5 Yahoo! Inc. Key News
7.4 DataXu Inc.
7.4.1 DataXu Inc. Corporate Summary
7.4.2 DataXu Inc. Business Overview
7.4.3 DataXu Inc. Programmatic Advertising Platform Major Product Offerings
7.4.4 DataXu Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.4.5 DataXu Inc. Key News
7.5 Adroll.com
7.5.1 Adroll.com Corporate Summary
7.5.2 Adroll.com Business Overview
7.5.3 Adroll.com Programmatic Advertising Platform Major Product Offerings
7.5.4 Adroll.com Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.5.5 Adroll.com Key News
7.6 Google Inc. (Doubleclick)
7.6.1 Google Inc. (Doubleclick) Corporate Summary
7.6.2 Google Inc. (Doubleclick) Business Overview
7.6.3 Google Inc. (Doubleclick) Programmatic Advertising Platform Major Product Offerings
7.6.4 Google Inc. (Doubleclick) Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.6.5 Google Inc. (Doubleclick) Key News
7.7 Adobe Systems Incorporated
7.7.1 Adobe Systems Incorporated Corporate Summary
7.7.2 Adobe Systems Incorporated Business Overview
7.7.3 Adobe Systems Incorporated Programmatic Advertising Platform Major Product Offerings
7.7.4 Adobe Systems Incorporated Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.7.5 Adobe Systems Incorporated Key News
7.8 Rubicon Project Inc.
7.8.1 Rubicon Project Inc. Corporate Summary
7.8.2 Rubicon Project Inc. Business Overview
7.8.3 Rubicon Project Inc. Programmatic Advertising Platform Major Product Offerings
7.8.4 Rubicon Project Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.8.5 Rubicon Project Inc. Key News
7.9 Rocket Fuel Inc.
7.9.1 Rocket Fuel Inc. Corporate Summary
7.9.2 Rocket Fuel Inc. Business Overview
7.9.3 Rocket Fuel Inc. Programmatic Advertising Platform Major Product Offerings
7.9.4 Rocket Fuel Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.9.5 Rocket Fuel Inc. Key News
7.10 MediaMath Inc.
7.10.1 MediaMath Inc. Corporate Summary
7.10.2 MediaMath Inc. Business Overview
7.10.3 MediaMath Inc. Programmatic Advertising Platform Major Product Offerings
7.10.4 MediaMath Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.10.5 MediaMath Inc. Key News
7.11 IPONWEB Holding Limited (BidSwitch)
7.11.1 IPONWEB Holding Limited (BidSwitch) Corporate Summary
7.11.2 IPONWEB Holding Limited (BidSwitch) Business Overview
7.11.3 IPONWEB Holding Limited (BidSwitch) Programmatic Advertising Platform Major Product Offerings
7.11.4 IPONWEB Holding Limited (BidSwitch) Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.11.5 IPONWEB Holding Limited (BidSwitch) Key News
7.12 Between Digital
7.12.1 Between Digital Corporate Summary
7.12.2 Between Digital Business Overview
7.12.3 Between Digital Programmatic Advertising Platform Major Product Offerings
7.12.4 Between Digital Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.12.5 Between Digital Key News
7.13 Fluct
7.13.1 Fluct Corporate Summary
7.13.2 Fluct Business Overview
7.13.3 Fluct Programmatic Advertising Platform Major Product Offerings
7.13.4 Fluct Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.13.5 Fluct Key News
7.14 Adform
7.14.1 Adform Corporate Summary
7.14.2 Adform Business Overview
7.14.3 Adform Programmatic Advertising Platform Major Product Offerings
7.14.4 Adform Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.14.5 Adform Key News
7.15 The Trade Desk
7.15.1 The Trade Desk Corporate Summary
7.15.2 The Trade Desk Business Overview
7.15.3 The Trade Desk Programmatic Advertising Platform Major Product Offerings
7.15.4 The Trade Desk Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.15.5 The Trade Desk Key News
7.16 Turn Inc.
7.16.1 Turn Inc. Corporate Summary
7.16.2 Turn Inc. Business Overview
7.16.3 Turn Inc. Programmatic Advertising Platform Major Product Offerings
7.16.4 Turn Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.16.5 Turn Inc. Key News
7.17 Beeswax
7.17.1 Beeswax Corporate Summary
7.17.2 Beeswax Business Overview
7.17.3 Beeswax Programmatic Advertising Platform Major Product Offerings
7.17.4 Beeswax Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.17.5 Beeswax Key News
7.18 Connexity, Inc.
7.18.1 Connexity, Inc. Corporate Summary
7.18.2 Connexity, Inc. Business Overview
7.18.3 Connexity, Inc. Programmatic Advertising Platform Major Product Offerings
7.18.4 Connexity, Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.18.5 Connexity, Inc. Key News
7.19 Centro, Inc.
7.19.1 Centro, Inc. Corporate Summary
7.19.2 Centro, Inc. Business Overview
7.19.3 Centro, Inc. Programmatic Advertising Platform Major Product Offerings
7.19.4 Centro, Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.19.5 Centro, Inc. Key News
7.20 RadiumOne, Inc.
7.20.1 RadiumOne, Inc. Corporate Summary
7.20.2 RadiumOne, Inc. Business Overview
7.20.3 RadiumOne, Inc. Programmatic Advertising Platform Major Product Offerings
7.20.4 RadiumOne, Inc. Programmatic Advertising Platform Revenue in Global Market (2017-2022)
7.20.5 RadiumOne, Inc. Key News
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer